The FOMO Was Real, and We Totally Get It

Despite our best efforts, once we close registration to Spring Flower Club, everyone gets real interested in it. We totally understand.

Sometimes it’s not until you’re out running errands on a Saturday and you see our bucket of bouquets waiting to be picked up by a person who is not you… cue FOMO.

Spring Flower Club wraps up each spring, and for anyone who’s been watching from the sidelines wondering what exactly it is: once a year, we open a subscription that gets fresh-cut bouquets from our farm to a handful of North Texas pickup locations. Whatever is at peak that week, cut and bundled and waiting for you. It’s a small operation with an outsized amount of flowers.

This season was a good one. The Columbus tulips were a genuine highlight, and the Calla lilies came in just at the right time to show out. The ranunculus were fast and furious, landing beautifully for a few weeks and then fizzling out almost exactly as fast as they came, which stung a little.

The bouquets themselves were genuinely unlike anything you’d find in a store, and we were so proud of the different combinations, color palettes, and unique blooms we were able to put out.

It wasn’t without its chaos. Multiple pickup sites in a two-hour delivery window is its own particular sport, and we’re always tweaking the logistics behind the scenes. Admin is hard, y’all. Especially for farmers!

If you missed this season and you’re kicking yourself a little: noted. Enrollment opens each fall, and we’ll make sure you know when it’s time. We’re trying to get a little better at this every year.

If you were a part of Flower Club this year: thank you. Genuinely.

If you weren’t: you’ll have another chance, friend!